Cars of Proton brand of Malaysia, assembled by PHP Group in Chittagong, have hit the Bangladesh market, said PHP officials.
PHP has so far assembled 35 vehicles of three models, Proton Preve, Proton Saga and Proton Exora, at its Chittagong plant by importing the parts from Malaysia, they said.
PHP through its newly-established arm, PHP Automobiles, has started to sell the cars to customers in Bangladesh, said an official.
He, however, could not immediately confirm the prices of the cars and the annual production capacity of the plant.
At a soft-launching of PHP Automobiles, PHP Group chairman Sufi Mohammad Mizanur Rahman in Chittagong on Monday said that they were producing new cars at low prices and requested everyone to buy the proton cars instead of old or reconditioned cars.
He said that the new cars were already being brought to the showroom for the customers.
PHP Group director and PHP Automobiles managing director Mohammed Akther Parvez, PHP Group director Mohammed Anowarul Haque, director (finance and administration) Mohamed Ali Hossain, director Mohammed Amir Hossain Sohel and Mohammed Zahirul Islam Rinku were present.