Walton on Monday launched a three-month cash voucher programme targeting at online registration of purchased Walton products with the aim of accelerating customer services.
Walton announced the incentive programme that started from October 2 and will continue till December 31 at a press briefing held at the Sonargaon Hotel in Dhaka.
Under the offer, a customer can get every day cash voucher ranging from Tk 200 to maximum Tk 20 lakh through online registration of their purchased Walton products across the country, said Walton marketing executive director Emdadul Haque Sarker.
‘The price of the product must be over Tk 10,000 for getting cash voucher. Cash vouchers worth Tk 15-20 crore will be offered to customers during the entire period of the programme,’ he said.
He also said that customers had to face harassment at their showrooms if they lost the service cards (warranty cards) of their purchased products.
Digital data recording will solve this problem easily with keeping documents on the server that will also interconnect the company and customers, he said.
Walton senior operative director Uday Hakim said the cash voucher programme was announced to encourage customers’ participation in the programme as in some cases they were reluctant to register their products.
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